THE ICONS

Discover The Icons collection: Athena, Hera, and Seraphine - a series of timeless, elegant pieces that exude power, glamour, and sensuality.

Luxury lingerie designed by women, for women, our three Icons embody a collection of refined silhouettes created using the most opulent of laces, embroidery and silk.

We aim to entice and inspire women to embrace their power in ways like never before. We want to shine a light on the strength of women through the different stages of life, to celebrate the pleasure they can enjoy by being their fullest selves at every stage.

With this in mind, we are proud to introduce Heptathlon Olympic Gold medallist, sports presenter, President of UK Athletics, author, and recipient of this year's MOBO Paving the Way Award, Dame Denise Lewis as our 2025 Icon.

“Taking part in my first lingerie shoot in my fifties is a statement that confidence isn’t age-dependent and visibility is power. It feels more energising than I could have imagined.

The meaning of confidence has changed for me over time. It is about strength in my own skin - feeling strong, self-aware and sexier than ever as I move into the next chapter of my life. I take care of my body not to smash world records anymore, but to feel powerful mentally as well as physically.

Being recognised by Coco de Mer as an Icon is humbling and proof that women in midlife aren’t fading, they’re rising - reclaiming our bodies, our stories, and our right to be seen as vibrant, sensual and unapologetically whole.”

Dame Denise Lewis

Behind the scenes with our latest Icons shoot.